Monthly Archives: September 2010

Crowdsourcing case studies – Turning customers into creative directors

Threadless:  From the BBC Ten years on the company is highly profitable, bringing in close to $30m in revenue in 2009. Around 1,200 designs are submitted a week. The best are posted online, where the community votes. The company then … Continue reading

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Yes, we will invest in training!

Why you should train your people Almost everyone who builds a technology company knows that people are the most important asset. Properly run start-ups place a great deal of emphasis on recruiting and the interview process in order to build … Continue reading

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NYTimes Article on Prada’s drive for authenticity

Prada focuses upon authenticity The labels with “Made in India” or “Made in Scotland” right under the brand lettering are a bold new step being taken by Ms. Prada and her husband and business partner,Patrizio Bertelli. They recognize that although … Continue reading

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Finding out where stuff (perhaps future SGEye products) come from

Source: Provenance As consumers increasingly scrutinise luxury goods purchases, and craftsmanship, authenticity and heritage take centre stage in major advertising campaigns for brands like Gucci and Louis Vuitton, this disconnect has become more pronounced. Indeed, earlier this year, the UK’s … Continue reading

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More writing needed! Why and How

Original Source: Why? You Will Meet Other Smart People Your Experiences Will Provide Insightful Knowledge To Other Entrepreneurs You Will Establish Domain Expertise It Helps Build Dedication Your Communication Skills Will Get Exponentially Better You Will Build An Audience That … Continue reading

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Choosing charts

Here’s a great tool for choosing charts!

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Sociable Selling

http://www.economist.com/node/16994870?story_id=16994870&CFID=143655263&CFTOKEN=90819781 Retailing has several persistent problems: the high cost of attracting visitors, the low probability that they become buyers and the difficulty of getting them to come back. Sociable e-commerce offers potential solutions to all of them. So expect your … Continue reading

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