20% of Prada goods are made outside Italy

Source: WSJ, Jun 2011

About 20% of Prada’s collections—which range from bags and shoes to clothes for men and women—are made in China. The Milan-based company manufactures outside Italy in other cheaper countries such as Vietnam, Turkey and Romania, according to the IPO prospectus.

Yet 80% of its goods are made by a network of 480 external manufacturers, according to documents issued for Prada’s stock market debut. About 20% of the external manufacturers are located abroad.

Prada sneakers are made in Vietnam, which has developed specialized know-how in athletic shoes. Many Miu Miu bags bear a “Made in Turkey” label. Clothing such as shirts and dresses often comes from nearby countries like Romania.

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