Source: The Next Web, Apr 2012
5. Create Experiences, Not Things
The new type of economy survives on the fact that people like to be a part of something. People want to experience things instead of purchasing things. The invitation to “join an experience” is a common theme in experience economies like Kicktable and SideTour. People are joining these communities as a means of sharing what they’ve seen through pictures and videos, and planning their next experience.