Using Project Eye to Apply Learning

Source: WSJ, Jul 2012

Google’s Algorithms for Talent

Companies have long sought to boost their employees’ performance through training and leadership programs. U.S. businesses spent $171.5 billion on learning and development in 2010, the most recent year for which data is available, according to the American Society for Training and Development. General Electric Co., GE -0.29% for example, spends $1 billion annually on training and education programs for its employees, according to its website.

Getting these programs to work, though, is tricky. Management experts say it is all well and good to send employees to classes, but to get the lessons to stick, employees need to apply them to their daily work lives.Employees often take a class and “say, ‘Gee, this is great,’ and go back to their jobs and do the same old thing,” says Professor David Bradford, director of the executive program in leadership at Stanford University

“More individualized, customized recommendations are part of how, as we grow, we’re trying to individualize and personalize the learning experience here,” Ms. May says.

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