Source: Businessweek, Sep 2013
Declara’s technology watches all these interactions. It learns whom people tend to turn to for, say, complex physics questions, and which teachers seem to produce high test scores quarter after quarter. The software can search and catalog all the digital material collected during the past 15 years by the Australian school system. So, if you need to find advice on teaching gifted children, you type “gifted children” in a search box, and up pops all the available documents on the subject, along with some guesses about the experts in the area you might want to contact.
Declara makes it possible for these organizations and companies to operate in two modes—private and public. The Australian teachers, for example, can keep chats within their own network to themselves but also have an open area where companies with interesting technology or specialists in certain fields can participate. Pierson describes this as a kind of permeable membrane. “There are countries in Latin America and the Middle East that are industrializing and improving their judicial systems and moving into spaces they have never been before,” Pierson says. “They need to seek experts among themselves and outsiders.”
It’s on this last point that Declara can challenge the big consulting firms, she says. The software studies interactions on Twitter, can see which people have frequently cited academic papers, and, with permission, scans chat sessions for verbal clues about people who know what they’re talking about. (Companies such as IBM (IBM) have released similar software for finding internal experts.) “In Australia, there is no McKinsey team or Harvard school telling the teachers how to develop the world’s most innovative curriculum,” says co-founder González. “They’re doing it themselves by learning from their peers.